Your Organizational Culture Matters

Your Organizational Culture Matters!

The Gallup organization has been polling and writing about employee engagement for decades. One reason this is important is because employees who love their work and are fully invested are less likely to be seduced away by other opportunities. If that is not a compelling reason to think about your employees, then consider this. According to Gallup data, business units with engaged workers have 23% higher profit compared with business units with miserable workers.

At a time when businesses are scrambling for workers, you don’t want to be vulnerable to losing more members of your team, especially the key ones making a contribution.

I remember an illustration from very early in my career as regards how important I was to the company. One of my co-workers said, “Stick your fist into a bucket of water. When you pull it out see how big of a hole you left behind.”

In other words, on one level the company will do just fine without you. But will they?

Knowledge workers have all kinds of information in their heads that may not be anywhere else in the company. The mind is a filing cabinet of task workarounds, past history of things that did and didn’t work, relationships with customers or clients, and more. A former board director from my Chromaline days once said that companies need to build a “corporate brain.” Otherwise this information is lost when knowledge workers walk out the door.

Culture: Your Employees Are Brand Ambassadors

Plenty has been written about the importance of your company brand. Businesses invest money and energy on defining and promoting their external brand. How is it so many have forgotten that their most important stakeholder is their employee? How much time do you invest in developing your business culture so where everything is clicking, where team members are excited about what they are doing or trying to achieve?

Maybe you don’t believe it matters–or that it’s possible–but there are companies where this is precisely what is going on. And I don’t think it “just happens.”

 

Most people have social networks that they are part of. When they enjoy their work, they share that enthusiasm with their friends, family and others. When they are frustrated with work, it can really be a grind. The only thing people do for more hours a week than their jobs is sleep. So if the job becomes a drudgery, it eventually transfers into a life that is a drudgery. Sooner or later, people count the days till they can escape it. 

Culture: A Leadership Lesson

It doesn’t need to be that way. By being proactive, by doing whatever it takes, you might be surprised at how things unfold. It will be worth it not only for you and your employees, but for our entire community. 

 

About the Author: Ed Newman

Now retired from a 30+ year career in advertising, marketing & PR, Ed Newman continues to do freelance writing (since 1982) and daily blogging (since 2007). He is also an artist and enjoys playing harmonica. 

For more info check out: pioneerproductions.blogspot.com

HR Resources

Is your Employee Handbook updated and in compliance with Minnesota law? Read about the changes here.

Interested in HR support? Check out the online resources at www.audacityhr.com.

 

Preventing Workplace Bullies

Did you Know? Bullying and other types of abusive behaviors cost businesses billions in lost productivity, absenteeism, turnover, and increased medical costs. Read our Blog! Part One focuses on defining and understanding workplace bullies. Part Two focuses on preventing and mitigating the toxic impact of bullies.

0 Comments

Recent Posts

Categories

Subscribe to our newsletter to instantly download Recruiting: Six Components for Success!

Skip to content